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Benefits of Text Messaging in the Insurance Industry

February 26, 2020

Technology advances are constantly being made to keep up with consumer demands. One of the ways the insurance industry has begun to adopt technology is by incorporating texting with their clients. Texting is beneficial to both the insurance agency or company as well as the client. Here are some ways texting is beneficial:

Ability to Send Photos

When you have a claim, photos are helpful to show damage and in possibly determining fault. Sending a picture right away allows the claim to be easily documented and can even help if the agent or adjuster isn’t able to assess the damage in person immediately after the accident occurs. Having the photo can allow the claims process to move faster and resolve quickly. The picture can also be used as evidence in any legal proceedings that may result from the accident or if something should go wrong with the case.

Claims Updates

You can easily receive updates on the status of your claim without having to call and check in or check your voicemail or email.

Bill Reminders

Texting can be an easy way to get reminders when your bill is due. You can easily see the due date, how much and how to pay it. Some carriers even allow you to pay by simply replying to the text! This is not only convenient, but it also is a method of paperless billing which is good for the environment!

Rate Changes

With a text message you can quickly get an alert to any changes in your rate whether it is at renewal or after adding a new vehicle to your policy.

Meeting Reminders

If you set up a meeting to review your policy with your agent or to go over some changes, text messaging can be used to confirm the appointment as well as send you a reminder when it is coming up. By having the reminder sent over text, your busy day isn’t interrupted with a call or voicemail that you have to respond to. You won’t have a game of phone tag just to confirm your meeting.

Texting is extremely beneficial to both clients and agents/companies. It is easy and many agency software systems work with the text messaging to keep records of conversations and store photos so everything is available if needed during a claim. If you prefer texting as a primary form of communication for quick things such as bills due or appointment reminders, talk to your agent about getting texts!


Source: American Heritage Insurance Group

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Filed Under: American Heritage Tagged With: business text messaging, technology, texting in insurance, why is texting beneficial in insurance

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